Author - Sarah Gemmell
Category - Small business, Marketing, Twitter
Posted - 06/24/2011
0 Comments | Add Comment That's one smart biz! : Naked Pizza in New Orleans, LA
Category - Small business, Marketing, Twitter
Posted - 06/24/2011
0 Comments | Add Comment That's one smart biz! : Naked Pizza in New Orleans, LA
Naked Pizza: the name alone will get your attention! But what's keeping customers coming back is Naked Pizza's smart use of Twitter. Naked Pizza offers "the world's healthiest pizza," with a fraction of the calories and fat of a normal slice of pizza. In 2009, they replaced their big "Call for delivery" sign with a "Follow us on Twitter for specials" sign, causing a bit of stir. TechCrunch called their sign change "a sign of things to come," etc.
Two years later Naked Pizza has more than 12,000 followers, not to mention thousands of followers on their individual chain Twitter handles.
Why this is a smart move: Essentially, Naked Pizza gets to advertise to 12,000 people daily -- for free! By offering specials and simply tweeting about pizza shop happenings, Naked Pizza gets to remind its customers they exist, and entice them to come in and buy some cheap pizza.
Moral of the story: If you own a shop, restaurant, bar, or any other type of retail business- get on Twitter! You don't need to tweet specials often-- just occasionally-- to get customers excited. Let them know what's going on in the store, post pictures of happy customers, daily specials etc. You'll remind customers you exist, and get them walking through the door before you know it.
Read our last That's one smart biz! post about McMills Construction here.
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- Nov 2011
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- We set up a Tumblr blog. Here's why:
- That's one smart biz! : Naked Pizza in New Orleans, LA
- Amazing Facebook Stats- All the More Reasons to be on Facebook
- LinkedIn is now the most important social network, and what this means for your business
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- That's one smart biz! : McMills Construction, Woodside, CA
- Share an office with us!
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- Apr 2011
- Why the new Facebook Deals may be the best option for small businesses
- Top Five Marketing Tips & Tools: Edition 3.
- Addwater welcomes Mohammad Sadeghi as our COO!
- 5 ways to become an efficient tweeter
- Small Business Reality Online (slideshow)
- Everything is marketing
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- Mar 2011
- When to send emails, when to tweet, when to do everything!
- SEO Series, Part 3: Our favorite free online SEO tools
- Top Ten Marketing Tips & Tools: Edition 2.
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- Market your business cheaply by throwing a party!
- At the end of the day Twitter is still just... Twitter
- What is it about dogs and commercials? (Plus, meet our office mascot, Leo)
- "Customer service is the new marketing!"
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- Why we want to be just like Zappos! The WOW effect.
- Feb 2011
- SEO Series, Part 1: You can't handle the truth about SEO!
- Top Ten Marketing Tips & Tools: Edition 1
- Why blogging REALLY IS important for your business: Some proof
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- Caviar Kid? More like Caviar Mom: A lesson in knowing your audience
- To Groupon or not to Groupon: That is the question.
- Jan 2011